K-12 Education

Hoang Mai Star School Adopts ELSA Across Student Body to Elevate IELTS Program

79%

of students showed measurable improvement in English proficiency

74%

weekly engagement rate across the participating student body

2500

total practicing hours logged by students over a three-month period

"We highly value the use of ELSA's AI technology to reduce the workload for teachers while maintaining effectiveness in students' practice and learning."
- Ms. Nguyen Thi Van Trang Chief Executive Officer

Founded in 2023, Hoang Mai Star School aims to create a school of international quality while embracing Vietnamese cultural values. Recognizing the importance of global communication, the school places a strong focus on English teaching, making the IELTS Program an official subject in its curriculum. As part of its pioneering digital transformation strategy, Hoang Mai Star School partnered with ELSA to promote the adoption of technology in its English teaching and learning program.

The Challenge

Hoang Mai Star School needed an effective tool to complement in-person English instruction, specifically for its IELTS teaching and learning program. They required a safe and convenient platform that allowed for independent student practice. Additionally, the administration sought a solution that could reduce costs, save time, and alleviate the heavy workload for teachers conducting speaking assessments.

The Solution

The school partnered with ELSA to digitize and elevate its IELTS Speaking program. The collaboration featured AI-powered customized assessments that measure pronunciation, fluency, grammar, and vocabulary while providing IELTS-equivalent scores. Students built communication confidence through immersive role-play practice across various scenarios, and teachers utilized a comprehensive dashboard to accurately monitor and track learning progress over time.

The Results

After three months of implementation, the ELSA program delivered highly positive results with exceptional student engagement. The platform successfully digitized IELTS test preparation, and students completed over 84,400 lessons, demonstrating a strong commitment to independent learning.

"I am impressed with the robust content library, which serves as a foundational knowledge base for the students before they pursue higher education, and get exposed to multiple industries in the market."

— Ms. Trieu Thu Hang, Vice Principal

 

How other teams use ELSA

Real organisations, real results.

Energy & Utilities Read case study

"My department's work is very technical and requires precise communication... Through this program, I can sharpen my English communication skills which supports clearer reporting, smoother discussions, and more effective collaboration."

Assistant Manager in Instrumentation and Control Maintenance

71% active learners per week
58% of participants demonstrated CEFR proficiency level growth of one level or more
2.8 hours saved per employee weekly
Higher-Education Read case study

"ELSA has helped Dong A University improve the effectiveness of Pronunciation classes in particular and enhance students' overall English speaking ability in general. In addition, the management and progress-tracking tools allow lecturers to monitor student performance more efficiently while reducing time and administrative workload."

Teacher, Dong A University

+10 points improvement in average pronunciation score within 12 weeks
29 mins/day average learner practice time, significantly exceeding the 15-minute benchmark
100% of teachers agreed ELSA reduced workload and provided standardized, accurate assessment
Higher-Education Read case study

"The AI feedback and structured learning paths make English practice more personalized and effective for our employees."

Manager, HUST

83% ated the program as quite effective or higher
75-80% reported improved confidence and fluency in English communication
Increased confidence when communicating in English reported by the majority of learners

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